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| sun, get, art prints, kgotv, pictorial works, kids safe, curiosities, gifts fat cats, soma, garfield on line, objects, wrestling apparel, records, sheldon, audio: juvenile, dogs general, dive bar, | Several recent product developments have used cartoon packaging designs and logos to capture fat cats cartoon consumer attention and inspire spontaneous purchasing. Cat treats still have some way to go before they catch up with value sales of dog treats, but new product launches and increasing availability in the multiples mean fat cats cartoon that impressive growth rates are likely to continue into 2009. Pet Superstores – all under one roof In the UK, supermarkets and hypermarkets account for 52% of fat cats cartoon all pet food and pet care product sales. Pet shops and veterinary clinics are the next most significant distribution channels. However, since 1998, pet superstores have been accounting for an increasing proportion of pet food sales in the UK. Led by the Pets at Home chain, which currently has 155 stores across the country, pet superstores enjoy their greatest value share for dry foods. |
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| Of this, 80% of value sales are accounted for by dog treats and the remainder by cat treats. Dog treats have been commonly used as training audio: juvenile aids for years. In fact, Armitage’s Good audio: juvenile Boy choc drop range this year celebrated its 40th anniversary. However, the role of pet treats as a form of indulgence for guilt-wracked pet-owners is a more recent development. audio: juvenile The pet treat market is experiencing significant year-on-year growth as the number and diversity of treats on offer expands. Far from its humble ‘choc drop’ beginnings, dog and cat treats now incorporate a plethora of health benefits such as dental and oral care. New developments are also conjoining dietary supplements within a treat format so that pet-owners can compensate for lack of time spent with their animal while also feeling confident that they are getting their recommended daily allowance of vitamins and minerals. |
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